What is Domain Authority (DA)?
Domain Authority is an important tool created by Moz, it tells us the search engine ranking score, which is used to calculate how well a website is likely to perform in the SER (search engine results).
How is Domain Authority (DA) Calculated?
Domain Authority gives you a clear picture of your website’s domain. After analysis, it is ranked by a numerical value between 1-100 on a logarithmic scale. Thus, it’s naturally easier to build your website score from 20 to 30, rather than getting it scored from 70-80. Domain Authority (DA) is created by considering more than 40 individual factors which are also tracked and calculated by Moz. Some of the indicators include MozRank, MozTrust, and Link Profile.