Imagine yourself in a situation where someone from your family has asked you to bring them a set of cups. Now, there are two ways to do things. First, search the best sets of cups online on an e-commerce platform and second, go to the market and hunt down the most appealing set of cups. The problem arises when you do not have the idea what kind of cups that person likes and whether the cups that you have purchased are going to be up to the mark in terms of quality.
To overcome that, you will have to do some research. You cannot just barge into any store and expect them to be all honest about their products to you. You must do your part while buying that particular thing for yourself. This situation can be correlated to the situation where you are looking for a white label SEO company for yourself and you do not know where to turn because there are so many white label SEO services around you and all of them promise best outputs. What must be done to make sure you do not onboard the wrong team?
Why Research For The Best White Label SEO Service Company is Essential
You are running a business with the dream to be on the top of your game in a very short amount of time. You are ambitious and hungry for success and you would never want any wrong decision to hinder your pursuit of success. Right? When you get a new client who needs digital services like Search Engine Optimization, Digital Marketing, Web Designing etc., you would want to deliver your best to them so that their testimonial can bring in more potential clients. It is recommended to do things on your own, but when you are already occupied, you have to delegate the work to a third party.
Do not hand over your consignment to any random third party, you must do your research so that you only get the best results and the client’s satisfaction with the quality of your work is a hundred percent. Looking out for the best white label SEO services would be a smart step as it will rid you off of a lot of burdens and will help build a strong image for yourself. You cannot expect to make a name for yourself if you choose any white label SEO agency because they might not give you the kind of work that is expected from them. If that happens, your chance of success is jeopardized. That is why, search for the best, and the following points will help you define what makes a white label SEO agency best.
Read Reviews About The White Label SEO Agency
In various articles that are available online about the same topic which we are addressing, this point is ranked on third or fourth number. But, this should be your top criteria. Because if there is anything that can be trusted in the corporate world, it is the reviews by individuals. Not a lot of people bother with writing reviews because most of the time they get good work from their respective agencies. However, people who are not satisfied with the kind of work they have received, take out time to write their feedback on a public portal where it can be read by others who are going to sign up for the same service from the same provider. This helps others big time by letting them know whether they are handling the job to the right people.
Check The Track Record Of White Label SEO Service Agency
The white label SEO services are run by humans like us and it is natural that they will show you only the best of their works in an attempt to impress you. But keep this in mind, you must not let that get to your head. You should resort to statistical tools which are available online to look beyond their façade of how well they have done their jobs in the past and how happy their clients have been with them. Come on, nobody shows you their embarrassing pictures, then why would an agency show you their failures? It is understandable that there might be some assignments where they failed to deliver and your judgment must not depend totally on their failures. Try to understand the reason behind their failures and successes, only then, you should consider handing over the work to them.
Mode of Communication With The Client
What usually happens when you go for a white label SEO service is that they work for you from behind the curtains and all the credit is yours to take. The client thinks that it was your agency that did the heavy lifting and provided exemplary work. This situation is true for many white label SEO reseller services providers, but there are some white label SEO companies who prefer to work directly with the client. They will get in touch with the client and do the work accordingly.
Transparency Should Be Maintained
A white label SEO service provider must never involve themselves in any malicious activities which might cause troubles to you or your client. It is simply unethical. Also, by transparency, it is implied that they will share whatever progress has been made on the assignment either to you or the person you have authorized.
Customer Relationship Management Should Be Smooth
To have a white label SEO service working for you might turn out to be a poor experience if they do not know how to run things properly. To make sure that things run smoothly, it is essential for a white label SEO company to have an efficient customer relationship management so that the communication at all levels does not suffer any lags. For that, one can select any customer relationship management software like Teamwork and get things done properly.
Reporting The Progress
After everything has been taken care of at the end of both the teams, it is important that there are people who are there to supervise the work which is going to get delivered to the client at the end of the day. The agency does not finish off the assignment in a single day and it requires continuous monitoring and interference from your end all the time to get what the client has asked for. There should be a person to whom the agency must report to at the end of the day with the progress that has been made.